January 22, 2026

Koda CrossFit Builds Strength & Purpose with PostNet

For Kevin, fitness has always been about more than physical strength. In college, he thrived as a member of his baseball team — surrounded by camaraderie, accountability, and a shared drive to improve. But after graduation, that sense of connection faded. A desk job replaced daily practices. Movement became optional. The built-in community of teammates disappeared. That all changed when Kevin found CrossFit, and eventually, Koda CrossFit in Lafayette, Colorado.

What started as a way to get back into shape quickly turned into something much bigger. Today, Kevin is the owner of Koda CrossFit, a gym built on integrity, progression, and community — and a place where people come not just to work out, but to feel supported, valued, and connected.

 

From Athlete to Small Business Owner

After years spent behind a desk, Kevin threw himself fully into the CrossFit world. He didn’t just fall in love with the workouts, he found a renewed sense of purpose in helping others show up for themselves every day. When the opportunity arose to take ownership of Koda CrossFit, Kevin knew it wouldn’t be easy — but he also knew it would be worth it.

“It was a little bit scary, but I was confident because I knew that I was going to put in the work. It doesn’t even feel like work if I’m working 70 or 80 hours a week, because I’m enjoying what I’m doing.”

For Kevin, owning a gym isn’t just about running a business. It’s about creating an environment where members feel motivated, supported, and empowered.

Core Values That Guide Every Decision

At the heart of Koda CrossFit are three core values: integrity, progression, and community, and they aren’t just words on a wall.

“It’s not just some words that we write up on the wall. We literally make all of our decisions based on those three core values.”

From programming and coaching to member communication and events, every choice is filtered through those principles. Is it honest? Does it help someone improve? Does it strengthen the community? That intentional approach is what keeps members coming back — and what sets Koda apart as a small business rooted in impact.

 

How PostNet Supports Koda CrossFit’s Marketing Needs

Almost immediately after taking over the gym, Kevin recognized the need for reliable, professional marketing materials to support day-to-day operations and special events. That’s when he turned to his local PostNet. From gym equipment stickers to competition posters and signage, PostNet has become Kevin’s go-to print partner for Koda CrossFit’s marketing needs. Whether it’s a small run of materials or a more complex print project, Kevin knows he can count on consistent quality and dependable service.

“PostNet is a valuable partner for us because we can pretty much send them any print job that we need.”

A Partnership Built on Trust

What Kevin values most about working with PostNet isn’t just the products — it’s the relationship. Being on a first-name basis with the owner and team at his local PostNet gives Kevin confidence that every project will be handled with care.

“Knowing the owner of the location makes me really confident that they’re going to do a great job. We can rely on partners like PostNet to help us improve and progress our business every single day.”

That trust allows Kevin to focus on what matters most: supporting his members and growing a positive, inclusive community.

 

Creating Positive Change Through Fitness

When asked what he loves most about Koda CrossFit, Kevin doesn’t hesitate.

“Koda helped me find a passion for helping other people. They come in here and work out next to each other and know that they are valued in their community.”

Every class, every workout, and every interaction is an opportunity to make a difference, not just physically, but mentally and emotionally as well.

Trust PostNet as Your Small Business Marketing Partner

At PostNet, we believe strong local businesses create strong communities. That’s why we take the time to get to know our customers, understand their goals, and support them with design, print, and shipping services that help them thrive.

Whether you’re running a fitness studio, nonprofit organization, or growing a small business, we are proud to be a trusted partner on a first-name basis. To learn more about how we can support your business with custom printing and marketing solutions, find your local PostNet center to get started.

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